Love 'em or Lose 'em! Onboarding with Intention for Retention

Jenn Norman, CAE

Session Description:

The number one reason why members lapse is “lack of engagement with the organization.” So how do we onboard new members in a way that engages them early and at the right frequency? Learn the strategies that for-profit tech companies use to perfect the art of onboarding and how this translates to your new members. Walk away with sample onboarding projects, email cadences, and retention ideas to take back and use immediately.

Session 

Participants will be able to immediately improve their onboarding campaigns .
Strategies to keep members engaged, no matter where they are in your association’s member journey.
Takeaway3:Walk away with new tech tools to help your team execute on these ideas.